Jean Van Brederode, the founder at Charmed I’m Sure Studio, shares tips on how to build a successful art business.
She has an Etsy shop that’s been online since 2007, and has sold thousands of items through her Etsy shop.Jean, has an in-home workshop to train artists in her home.
Jean is a retired teacher who continues to be a part of the noble profession today, training artists and learning more on art too.
Give this podcast episode a keen listening and learn more on how to come out victorious in the art industry.
In this episode you’ll hear:
[02:40] – Jean’s backstory before Charmed I’m Sure.
[05:10] – What inspired Jean’s business name, “ Charmed, I’m Sure.”
[06:30] – How Jean settled for jewelry art and the enameling inspiration.
[10:00] – How Jean developed her first Art class.
[13:00] – Methods deployed by Jean in educating people.
[14:00] – Jean’s current business goal.
[17:00] – Jean’s input on pricing in the Art industry.
[22:03] – Jean shares on the power of presentation of her products in the business.
[24:36] – The power of storytelling in sales.
[25:51] – Benefits of amplifying your art business through networking.
[27:40] –Jean’s take on contracts, licensing, and protection rhythms in business.
[32:01] – How Jean measures and celebrates her success.
[33:40] – Jean’s favorite story that lured her into enameling.
[37:00] – Book Recommendations.
[41:42] –The attempt to have Jean sell off her business.
LINKS:
Jeanine Gibbons
The Art of Enameling- Linda Darty
How to Steal like an Artist- Austin Kleon
Connect With Your Host Erin Sparler:
Buy Original Artwork by Erin Sparler
Join Erin LIVE in the studio on the Facebook Page: What is Fine Art?!
